Connect to the Future - Cisco

Location and Studio Production - Red 5K

  • Title: Connect to the Future 
  • Client: Cisco
  • Role: Creative / Director / Producer 
  • Run Time: 4:10
  • Description: Despite multiple script re-writes with input from multiple Cisco departments and executives traveling overseas, all work was leading toward one important and specific day.  The concept, an homage to the 1985 movie ‘Back to the Future’, centered on the iconic time traveling DeLorean for its punch. We had found only one car to use for this…owned by a couple out of North Carolina.  As luck, and planning would have it, access to the car was available for ONE day only as it traveled between West Coast events in May 2013.   With that requirement defined, we continued to nail down the 4K camera package, crane, lighting and guest executive.  Production was completed in two, 14 hour days, including 'day for night' lighting challenges, set building and some special effects make-up. Post-production and custom music scoring were all overseen on the accelerated timeline to support coordination with the Cisco Live events team as it would be showcased in the keynote less than 2 months later. Cisco Live 2013 in Orlando was a success of course and the DeLorean was even featured on the show floor as attendee’s lined up to get their picture taken. 

 

Regional Emmy Nomination    

  • Connect To the Future (2014) Category  26-b Outstanding Crafts Achievement Off Air: Director - Post Production.

2014 Telly Awards

  • Silver Award: Commercial - Entertainment/Amusement

  • Bronze Award: Internet/Online, Commercial - Telecommunications/Internet Service

  • Bronze Award: Internet/Online, Commercial - Videography/Cinematography

  • Bronze Award: Internet/Online, Programs, Segments, or Promotional Pieces - Visual Effects

  • Bronze Award: Internet/Online, Video - Infomercial

  • Bronze Award: Internet/Online, Video - Editing

Silver W3 Award

  • Best Editing

Behind the Scenes Photos

Photos by Tony Scotino